EWC is one of the largest events in all of Esports, with a ton of titles clustering their international championships into one large event with a club competition component. The scale and variety of a tournament like this creates really unique challenges for external communication as an esports team.
Social coverage is the bread and butter of esports, in this project I tackled both finding a fresh approach to one of the most historical brands in esports and making the process of actually publishing graphics much easier
Trackmania is an arcade racing game with a loyal but niche fanbase that doesn't have a ton of crossover with other competitive esports. It allows for unique customization options with their club system which meant that when Team Liquid entered the title, they had to be represented in the game. I was responsible for the look of the liveries & communication surrounding Trackmania.
Incredibly designer that executed on our complex vision and arrived at an incredible brandable logo. Since working with him our logo has been displayed internationally and in-game both to the immediate recognition of our fans. It is a brand mark we are proud to stand behind and have represent us!
Hendrik has a great eye for detail and the ability to take a brief to new heights. In my collaborations with him he consistently delivered, and in many cases brought forward ideas that changed how we looked at the project overall. Hendrik is versatile, patient, and above all an excellent artist who'll elevate whatever mandate you throw at him.